Entries by Linda Stephens

Do you talk like a brochure?

Here’s a question for you…  When you talk with someone about your business – a client or prospect, for example – do you sound like you’re reading a corporate brochure? All-about-you statements. Look-at-me marketing speak. Buzz words. Lists of product or service features. Hopefully not. I bet you sound like a real person, someone listening […]