Entries by Linda Stephens

LinkedIn Basics: Uplevel Your Profile

NEWS FLASH: LinkedIn ranked as THE most effective social media platform for B2B business. That’s right: the Content Marketing Institute‘s 2016 study, B2B marketers rated LinkedIn the most effective social platform used by their organization (66%) ahead of Twitter (55%), YouTube (51%) and Facebook (a paltry 30%!). LinkedIn is the real deal for B2B business. So, […]