PLACE Consulting

In depth brand positioning exercise revealed key differentiators, strategic opportunities and key messaging for this growing urban planning firm. Ongoing implementation efforts include updated copywriting, writing and management of monthly e-newsletter including client list development and social media strategy (Facebook, Twitter, LinkedIn).

Linda led our firm through a collaborative and insightful brand positioning exercise that served to clarify our strengths in the marketplace, as well as identify new opportunities for growth. Linda helped us adapt these outcomes into a framework driving actionable marketing and business development initiatives designed to build business. She is now generating content each month and evolving our e-newsletter and social media activity to support our identified business objectives. I appreciate Linda’s insight, creativity and ability to translate her expertise into concrete steps forward for PLACE Consulting.