Build Talent, LLC
Client: Build Talent is a talent recruitment start-up serving the building industry.
Target audience: architecture, engineering, project management firms
Challenge: A start-up, Build Talent was looking to differentiate itself from existing recruitment firms and establish a unique voice.
Solution: Linda conducted a competitive landscape assessment and facilitated visioning exercises with the founder. These shaped the brand and established a messaging strategy. Working with an experienced designer who designed brand identity and a website, Linda created website copy, the founder’s LinkedIn profile, and a post/press release announcing the formation of the new firm.
Services: visioning exercise, competitive assessment, messaging + copywriting
