Linda Stephens

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Category: Earned Media

Commercial Property Executive

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Commercial Property Executive

Client: Project Management Advisors (PMA)

Challenge: article on California’s seismic retrofit mandates

Solution: Linda worked with subject matter experts (SME’s) from PMA and consulting engineering firm Tipping to write an article on challenges faced by commercial building owners in California to retrofit older structures that are highly vulnerable to seismic events per mandates in specific cities. Specifically, nonductile concrete buildings built before modern seismic codes established in the mid-1970s present significant life safety and resilience risks in the event of an earthquake because they are inflexible or brittle due to a lack of reinforcing steel. 

Publication: “Tackling California’s Seismic Retrofit Mandates” – Commercial Property Executive (2024)

Services: SME interviews, research + development, ghostwriting

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The Pulse, Cornet Global

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The Pulse, Cornet Global

Client: Project Management Advisors (PMA)

Challenge: write an article offering tips on remote project management to large brands building and managing facilities across the globe 

Solution: Linda worked with subject matter experts (SMEs) from PMA to write an article highlighting the firm’s experience achieving consistency among facilities for a client, a technology giant ranked in the top 100 of Fortune’s 500 top-earning companies. As this client expanded to establish offices across the globe, their goal of maintaining programmatic and aesthetic constancy among all offices presented a myriad of challenges in locations with extremely variable standards.

Article: “Remote Project Management: Establishing Facilities in Latin America” – The Pulse, Cornet Global (2020)

Services: SME interviews, research + development, ghostwriting

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Chicago Architect

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Chicago Architect

Client: Anonymous

Challenge: write an article on the importance of mentoring in architecture

Solution: Linda interviewed three senior principals of leading architecture firms on important strategic questions mid-career leaders face on growth, leadership development, and firm transitioning. 

Article: “Council Ring: When Mentoring at Midcareer, Three Retired Executives Urge a Focus on Fundamentals” – Chicago Architect (2011)

Services: interviews, research + development, byline writing

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Engineering News-Record

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Engineering News-Record

Client: The Walsh Group

Challenge: write an article sharing the story of one of the firm’s employees, highlighting the importance of job safety

Solution: Linda worked with a superintendent to share his story of a bad decision costing him the digits on his right hand. The superintendent became a senior safety trainer for the firm following his accident. 

Article: “Choices that Define Lives” – Engineering News-Record (2018)

Services: SME interview, ghostwriting

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